Comments on: The Sinister Side of Extreme Personalization http://www.quickprinting.com/interactive/2008/03/11/the-sinister-side-of-extreme-personalization/ Quick printing industry insights by Quick Printing magazine\'s Bob Hall. Fri, 21 Nov 2008 20:05:57 +0000 http://wordpress.org/?v=2.3.3 By: Karen Lowery Hall http://www.quickprinting.com/interactive/2008/03/11/the-sinister-side-of-extreme-personalization/#comment-3433 Karen Lowery Hall Tue, 25 Mar 2008 17:29:14 +0000 http://www.quickprinting.com/interactive/2008/03/11/the-sinister-side-of-extreme-personalization/#comment-3433 Thank you for writing to us with your concerns. Quick Printing has served the interests of quick and small commercial printers for more than 35 years. In fact, the entire purpose of the magazine is to help printers find the information, tools, and resources they need in order to be more successful. Since your email arrived right after our e-newsletter was delivered, I can only assume that this is the email you refer to, although I don't see an advertiser in this particular issue that might have triggered this question. Nonetheless, the answer is yes, if online printers want to advertise in Quick Printing, we do accept their business. Advertising dollars are what keeps us in business. They pay for the paper, ink, labor, and everything else that goes into producing a monthly publication. That's just a simple fact of life. However, to answer your particular concern, if online printers are paying good money to advertise in a magazine that is read primarily by the owners and managers of quick and small commercial printing companies, they must have an interest in those readers as potential customers. The online printers who advertise in QP, on our website, and in our e-newsletter offer brokered printing services to others in the trade. As with any other advertised product or service, it is up to each consumer to determine whether those offerings meet your needs. While Quick Printing sells advertising space to many kinds of industry vendors, we never endorse any product or service. I hope that answers your questions. Please feel free to contact us any time. Thank you for writing to us with your concerns. Quick Printing has served the interests of quick and small commercial printers for more than 35 years. In fact, the entire purpose of the magazine is to help printers find the information, tools, and resources they need in order to be more successful.

Since your email arrived right after our e-newsletter was delivered, I can only assume that this is the email you refer to, although I don’t see an advertiser in this particular issue that might have triggered this question. Nonetheless, the answer is yes, if online printers want to advertise in Quick Printing, we do accept their business. Advertising dollars are what keeps us in business. They pay for the paper, ink, labor, and everything else that goes into producing a monthly publication. That’s just a simple fact of life.

However, to answer your particular concern, if online printers are paying good money to advertise in a magazine that is read primarily by the owners and managers of quick and small commercial printing companies, they must have an interest in those readers as potential customers. The online printers who advertise in QP, on our website, and in our e-newsletter offer brokered printing services to others in the trade. As with any other advertised product or service, it is up to each consumer to determine whether those offerings meet your needs. While Quick Printing sells advertising space to many kinds of industry vendors, we never endorse any product or service.

I hope that answers your questions. Please feel free to contact us any time.

]]> By: Sheila http://www.quickprinting.com/interactive/2008/03/11/the-sinister-side-of-extreme-personalization/#comment-3432 Sheila Tue, 25 Mar 2008 16:15:23 +0000 http://www.quickprinting.com/interactive/2008/03/11/the-sinister-side-of-extreme-personalization/#comment-3432 I am confused about your company. You send out an email sounding like there is concern for the small printers verses on line cheap web sites and local staples etc.. On your email your advertising on line cheap printers that is contradictive of your concerns for the small printers. It sounds like you are hypocrites. I am confused about your company. You send out an email sounding like there is concern for the small printers verses on line cheap web sites and local staples etc.. On your email your advertising on line cheap printers that is contradictive of your concerns for the small printers. It sounds like you are hypocrites.

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